Marketing research / David J. Luck, Hugh G. Wales, Donald A. Taylor.
By: Luck, David J.
Contributor(s): Wales, Hugh G | Taylor, Donald A.
Material type:
BookPublisher: Englewood Cliffs, N.J. : Prentice-Hall, c1970Edition: 3rd ed.Description: ix, 645 p. : ill.ISBN: 0135575532.Subject(s): Industrial marketing | Market surveys | Marketing -- Case studies | Marketing research
| Item type | Current location | Home library | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
| Matheson Library | Matheson Library | 658.83 L941 (Browse shelf) | 127 | 101499 |
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| 658.83 H147i The industrial market research handbook | 658.83 L434 Leading cases in market research / | 658.83 L523m Market research and analysis | 658.83 L941 Marketing research / | 658.83 M134 Contemporary marketing research / | 658.83 M146m Marketing research: | 658.83 M173 The market research toolbox : |
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