Luck, David J.
Marketing research / David J. Luck, Hugh G. Wales, Donald A. Taylor. - 3rd ed. - Englewood Cliffs, N.J. : Prentice-Hall, c1970. - ix, 645 p. : ill.
0135575532
Industrial marketing.
Market surveys.
Marketing--Case studies.
Marketing research
Marketing research / David J. Luck, Hugh G. Wales, Donald A. Taylor. - 3rd ed. - Englewood Cliffs, N.J. : Prentice-Hall, c1970. - ix, 645 p. : ill.
0135575532
Industrial marketing.
Market surveys.
Marketing--Case studies.
Marketing research