Marketing planning and competitive strategy / Eugene J. Kelley.
By: Kelley, Eugene J.
Material type:
BookSeries: Prentice-Hall foundations of marketing series. Publisher: Englewood Cliffs, N.J. : Prentice-Hall, c1972Description: xi, 132 p. : ill.ISBN: 0135583047.Subject(s): Marketing -- Management
| Item type | Current location | Home library | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
| Matheson Library | Matheson Library | 658.8 K29 (Browse shelf) | 127 | 113036 |
There are no comments for this item.