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1. Marketing : concepts and strategies / [by] William M. Pride [and] O.C. Ferrell.

by Pride, William M | Ferrell, O. C.

Edition: 10th ed.Material type: book Book; Format: print Publisher: Boston : Houghton Mifflin, c1997Availability: Items available for loan: Matheson Library [Call number: SR 658.8 P947] (2).
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2. Business ethics : ethical decision making and cases, 2009 update / O.C. Ferrell, John Fraedrich, Linda Ferrell.

by Ferrell, O. C | Fraedrich, John | Ferrell, Linda.

Edition: 7th ed.Material type: book Book; Format: print Publisher: Mason, Ohio : South-Western Cengage Learning, 2010Availability: No items available

3. Business ethics : ethical decision making and cases, 2009 update / O.C. Ferrell, John Fraedrich, Linda Ferrell.

by Ferrell, O. C | Fraedrich, John | Ferrell, Linda.

Edition: 7th ed.Material type: book Book; Format: print Publisher: Mason, Ohio : South-Western Cengage Learning, 2010Availability: Items available for loan: Matheson Library [Call number: SR 174.4 F385] (1).
Lists:

4. Marketing contemporary dimensions [edited by] Robert A. Robicheaux, William M. Pride, O. C. Ferrell

by Robicheaux, Robert A | Pride, William M | Ferrell, O. C.

Material type: book Book; Format: print Publisher: Boston Houghton Mifflin c1977Availability: Items available for loan: Matheson Library [Call number: 658.8 M345] (1).

5. Marketing basic concepts and decisions William M. Pride, O.C. Ferrell

by Pride, William M | Ferrell, O. C.

Edition: 3rd ed.Material type: book Book; Format: print Publisher: Boston Houghton Mifflin c1983Availability: Items available for loan: Matheson Library [Call number: 658.8 P947m 1983] (1).

6. Marketing cases / Charles W. Lamb, O.C . Ferrell, William M. Pride.

by Lamb, Charles W | Ferrell, O. C | Pride, William M.

Material type: book Book; Format: print Publisher: Dallas: Houghton Mifflin, 1983Availability: Items available for loan: Matheson Library [Call number: 658.8 L218] (1).

7. Marketing cases / [edited by] Charles W. Lamb, Jr., O.C. Ferrell, William M. Pride.

by Lamb, Charles W | Ferrell, O. C | Pride, William M.

Edition: 2nd ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Boston : Houghton Mifflin Co., c1985Availability: Items available for loan: Matheson Library [Call number: 658.8 M345 1985] (1).

8. Marketing : basic concepts and decisions / William M. Pride, O.C. Ferrell.

by Pride, William M | Ferrell, O. C.

Edition: 4th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Boston : Houghton Mifflin, c1985Availability: Items available for loan: Matheson Library [Call number: 658.8 P947m] (1).

9. Marketing strategy / O.C. Ferrell, Michael D. Hartline.

by Ferrell, O. C | Hartline, Michael D.

Edition: 5th ed.Material type: book Book; Format: print Publisher: Australia : South-Western Cengage Learning, 2011Online access: Click here to access online Availability: Items available for loan: Matheson Library [Call number: 658.8 F383] (1).

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