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Cases in marketing management / Douglas J. Dalrymple, Leonard J. Parsons, Jean-Pierre.

by Dalrymple, Douglas J | Parsons, Leonard J | Jeannet, Jean-Pierre.

Material type: book Book; Format: print Publisher: New York : John Wiley and Sons, 1992Availability: Items available for loan: Matheson Library [Call number: SR 658.8 D151] (1).
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2.
Marketing management : knowledge and skills / J. Paul Peter, James H. Donnelly, Jr.

by Peter, J. Paul | Donnelly, James H.

Material type: book Book; Format: print Publisher: Plano, Texas : Business Publications, 1986Availability: Items available for loan: Matheson Library [Call number: SR 658.8 P482] (1).
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3.
Marketing management : strategy and cases / Douglas J. Dairymple.

by Dairymple, Douglas J.

Edition: 4th ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York : John Wiley & Sons, 1986Availability: Items available for loan: Matheson Library [Call number: SR 658.8 D151] (1).
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