Modern marketing theory : critical issues in the philosophy of marketing science / Shelby D. Hunt.
By: Hunt, Shelby D.
Material type:
BookPublisher: Cincinnati, OH : South-Western Pub. Co., c1991Description: x, 499 p. : ill.ISBN: 0538812214.Subject(s): Marketing | Philosophy, Modern | Positivism | Marketing research
| Item type | Current location | Home library | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
| Matheson Library | Matheson Library | 658.8 H943 (Browse shelf) | 127 | 104158 | ||
| Matheson Library | Matheson Library | 658.8 H943 (Browse shelf) | 127 | 104156 |
"SS62AA."
There are no comments for this item.