Principles of marketing / Philip Kotler.
By: Kotler, Philip
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Material type: 
BookSeries: The Prentice-Hall Series in Marketing. Publisher: Englewood Cliffs, New Jersey : Prentice Hall, 1983Edition: 2nd ed. Prentice-Hall International Editions.Description: xxiv, 676 p. : ill. [some col.] ; 24 cm.ISBN: 0137016646.Subject(s): MarketingDDC classification: 658.8
| Item type | Current location | Home library | Collection | Call number | Status | Date due | Barcode |
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Matheson Library | Matheson Library | Main Collection | 658.8 K87 (Browse shelf) | Available | 063002 |
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| 658.3094 H918 Human resources management in action : | 658.408 B264 Business and its environment / | 658.5 R966 Operations management / | 658.8 K87 Principles of marketing / | 658.800994 K87 Australian marketing management | 658.800994 K87 Marketing | 658.84 W231 Marketing channels |
Includes bibliographical references and index.
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