The fourth medium : how to use promotional literature to increase sales and profits / Cameron S. Foote.
By: Foote, Cameron S.
Material type: BookPublisher: Homewood, Ill. : Dow Jones-Irwin, c1986Description: xxix, 226 p. : ill.ISBN: 0870949136.Subject(s): Sales promotion | Business literature | Communication in marketingDDC classification: 658.8/2�19Item type | Current location | Home library | Collection | Shelving location | Call number | Status | Date due | Barcode |
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Books | Matheson Library | Matheson Library | Main Collection | Main Collection | 658.82 F688f (Browse shelf) | Available | 062012 |
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