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The fourth medium : how to use promotional literature to increase sales and profits / Cameron S. Foote.

By: Foote, Cameron S.
Material type: materialTypeLabelBookPublisher: Homewood, Ill. : Dow Jones-Irwin, c1986Description: xxix, 226 p. : ill.ISBN: 0870949136.Subject(s): Sales promotion | Business literature | Communication in marketingDDC classification: 658.8/2�19
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Item type Current location Home library Collection Shelving location Call number Status Date due Barcode
Books Books Matheson Library
Matheson Library
Main Collection Main Collection 658.82 F688f (Browse shelf) Available 062012

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