Essentials of marketing / E. Jerome McCarthy with the assistance of Andrew A. Brogowicz.
By: McCarthy, E. Jerome (Edmund Jerome).
Contributor(s): Brogowicz, Andrew A.
Material type:
BookSeries: The Irwin series in marketing. Publisher: Homewood, Ill. : R.D. Irwin, 1982Edition: Rev. ed.Description: xvii, 540 p. : ill.ISBN: 0256026483.Subject(s): Marketing
| Item type | Current location | Home library | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
| Matheson Library | Matheson Library | 658.8 M123e 1982 (Browse shelf) | Available | 042196 |
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