Instructor's resource guide to accompany : strategic market management / prepared by David A. Aaker & Jim Prost.
By: Aaker, David A.
Contributor(s): Prost, Jim.
Material type: BookPublisher: New York : John Wiley, 1999Edition: 5th ed.Description: [various pagings] : ill. ; 28 cm.ISBN: 0471297895.Subject(s): Marketing -- Management -- Study and teachingItem type | Current location | Home library | Collection | Shelving location | Call number | Status | Notes | Date due | Barcode |
---|---|---|---|---|---|---|---|---|---|
Books | Matheson Library | Matheson Library | Main Collection | Main Collection | 658.802 A111 (Browse shelf) | Available | 040079 | ||
Books | Matheson Library | Matheson Library | Main Collection | Main Collection | 658.802 A111 (Browse shelf) | Available | A | 115534 |
Guide to accompany book titled: Strategic market management, 5th ed. by David A. Aaker.
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