Cases for analysis in marketing (Record no. 11337)
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000 -LEADER | |
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fixed length control field | 00893nam a2200253 4500 |
001 - CONTROL NUMBER | |
control field | 00354864 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | PWmBRO |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 830526s1977 ilua o0001 eng l |
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.8 |
090 00 - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) | |
Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) | 658.5/T137c |
100 10 - MAIN ENTRY--PERSONAL NAME | |
Personal name | Talarzyk, W. Wayne |
245 10 - TITLE STATEMENT | |
Title | Cases for analysis in marketing |
Statement of responsibility, etc. | W. Wayne Talarzyk |
260 00 - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | Hinsdale, Ill. |
Name of publisher, distributor, etc. | Dryden Press |
Date of publication, distribution, etc. | c1977 |
300 00 - PHYSICAL DESCRIPTION | |
Extent | xiii, 300 p. |
Other physical details | ill. |
Dimensions | 24 cm. |
490 00 - SERIES STATEMENT | |
Series statement | Dryden Press publications in marketing |
500 00 - GENERAL NOTE | |
General note | "Designed to accompany either Contemporary marketing, second edition, or Foundations of marketing, both by Louis E. Bonne and David L. Kurtz." |
595 00 - | |
-- | 0030190169 |
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Marketing |
General subdivision | Case studies |
700 10 - ADDED ENTRY--PERSONAL NAME | |
Personal name | Boone, Louis E. |
Title of a work | Contemporary marketing |
Personal name | Boone, Louis E. |
Title of a work | Foundations of marketing |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | |
994 ## - | |
-- | 001004840 83231 0001 |
Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Permanent Location | Current Location | Shelving location | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
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Main Collection | Matheson Library | Matheson Library | Main Collection | 658.5 T137c | 004840 | 2018-03-23 | 2018-03-23 | Books |