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Innovation in marketing : new perspectives for profit and growth / Theodore Levitt.

by Levitt, Theodore.

Material type: book Book; Format: print Publisher: New York : McGraw-Hill, 1962Availability: Items available for loan: Matheson Library [Call number: 658.8 L666] (1).

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2.
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Innovation in marketing : new perspectives for profit and growth / Theodore Levitt.

by Levitt, Theodore.

Material type: book Book; Format: print Publisher: New York : McGraw-Hill, 1962Availability: No items available

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3.
The marketing imagination / Theodore Levitt.

by Levitt, Theodore, 1925-.

Edition: New, expanded ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York : Free Press, c1986Availability: Items available for loan: Matheson Library [Call number: 658.8 L666m 1986] (1).

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4.
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The marketing mode : pathways to corporate growth / [by] Theodore Levitt.

by Levitt, Theodore.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York : McGraw-Hill, 1970Availability: Items available for loan: Matheson Library [Call number: 658.8 L666] (1).

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5.
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The marketing mode : pathways to corporate growth / [by] Theodore Levitt.

by Levitt, Theodore.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York : McGraw-Hill, 1970Availability: No items available

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