Design and marketing of new products / Glen L. Urban, John R. Hauser.
By: Urban, Glen L.
Contributor(s): Hauser, John R.
Material type:
BookSeries: Prentice-Hall international series in management. Publisher: Englewood Cliffs, N.J. : Prentice-Hall, c1980Description: xx, 618 p. : ill.ISBN: 0132012693.Subject(s): New products | Design, Industrial -- United States
| Item type | Current location | Home library | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
| Matheson Library | Matheson Library | 658.575 U73 (Browse shelf) | 127 | 129114 |
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| 658.575 K91 New products and diversification / | 658.575 R649 Innovation management : | 658.575 R813 Managing the development of new products : | 658.575 U73 Design and marketing of new products / | 658.57520285404 A672s 1982 Simplifying microcomputer-based product design with special development equipment | 658.653 D665 Entrepreneurship : | 658.7 B161 Purchasing and supply management / |
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