Urban, Glen L.
Design and marketing of new products / Glen L. Urban, John R. Hauser. - Englewood Cliffs, N.J. : Prentice-Hall, c1980. - xx, 618 p. : ill. - Prentice-Hall international series in management .
0132012693
New products.
Design, Industrial--United States.
Design and marketing of new products / Glen L. Urban, John R. Hauser. - Englewood Cliffs, N.J. : Prentice-Hall, c1980. - xx, 618 p. : ill. - Prentice-Hall international series in management .
0132012693
New products.
Design, Industrial--United States.