Case studies in marketing / by G.B. Giles.
By: Giles, G. B.
Material type: BookPublisher: London : Macdonald & Evans, 1967Description: xvi, 248 p. : ill. ; 22 cm.Subject(s): Marketing -- Case studies | MarketingNo physical items for this record
Includes index.
Bibliography: p. 243-244.
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