Quantitative analysis for marketing management / William R. King.
By: King, William Richard.
Material type: BookPublisher: New York : McGraw-Hill, 1967Description: xviii, 574 p. : ill.Subject(s): Marketing -- Mathematical models | Marketing -- Management -- Mathematical models | Decision-making -- Mathematical modelsItem type | Current location | Home library | Call number | Status | Notes | Date due | Barcode |
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Matheson Library | Matheson Library | 658.800182 K54 (Browse shelf) | 127 | Recat. | 095739 |
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658.8 W751m The management of marketing / | 658.8 W775 Marketing for the developing company /John Winkler. | 658.8001 H758 Schaum's outline of theory and problems of marketing / | 658.800182 K54 Quantitative analysis for marketing management / | 658.800184 M345 Marketing models: quantitative applications / | 658.80019 B973 Advanced cases in marketing management / | 658.8002373 S782 Careers in marketing / |
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