Marketing planning : a systems survey / Mark E. Stern.
By: Stern, Mark E.
Material type: BookSeries: Perspectives in marketing. Publisher: New York : McGraw-Hill, c1969Description: xvii, 153 p. : ill.Subject(s): Marketing | Marketing -- Computer simulationItem type | Current location | Home library | Call number | Status | Date due | Barcode |
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Matheson Library | Matheson Library | 658.8 S839 (Browse shelf) | 127 | 106570 |
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658.8 S794m Marketing / | 658.8 S794m Marketing / | 658.8 S798 A managerial introduction to marketing / | 658.8 S839 Marketing planning : | 658.8 S845s Strategic marketing plan master guide | 658.8 S898 Strategy and marketing | 658.8 T247 Marketing : |
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