Marketing / David Mercer.
By: Mercer, David (David Steuart).
Material type: BookPublisher: Oxford, Eng. : Blackwell, 1992Description: ix, 759 p.ISBN: 0631176314 :.Subject(s): Marketing -- ManagementItem type | Current location | Home library | Call number | Status | Date due | Barcode |
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Matheson Library | Matheson Library | 658.8 M554m (Browse shelf) | Available | 086650 |
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658.8 M411m 1974 Marketing and distribution | 658.8 M465m Marketing | 658.8 M488 Marketing and the brand manager / | 658.8 M554m Marketing / | 658.8 M647 Objectives and standards of performance in marketing management / | 658.8 M689 Modern marketing / | 658.8 M689 Modern marketing / |
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