The theory of buyer behavior / [by] John A. Howard and Jagdish N. Sheth.
By: Howard, John A.
Contributor(s): Sheth, Jagdish N.
Material type:
BookSeries: The Wiley marketing series. Publisher: New York : Wiley, [c1969]Description: xv, 458 p. : ill.ISBN: 0471416576.Subject(s): Consumer behavior
| Item type | Current location | Home library | Collection | Shelving location | Call number | Status | Notes | Date due | Barcode |
|---|---|---|---|---|---|---|---|---|---|
Books
|
Matheson Library | Matheson Library | Main Collection | Main Collection | 658.83 (Browse shelf) | Available | Recon. | 052751 |
Browsing Matheson Library Shelves , Shelving location: Main Collection , Collection code: Main Collection Close shelf browser
| No cover image available |
|
No cover image available |
|
No cover image available | No cover image available | No cover image available | ||
| 658.823 F911 Industrial packaging / | 658.83 The R & D game : | 658.83 Test marketing / | 658.83 The theory of buyer behavior / | 658.83 A237 Lectures in market research / | 658.83 A652 Applied marketing and social research | 658.83 A652 Applied marketing and social research |
There are no comments for this item.