Marketing classics a selection of influential articles [compiled by] Ben M. Enis, Keith K. Cox
Contributor(s): Enis, Ben M | Cox, Keith Kohn.
Material type:
BookPublisher: Boston Allyn and Bacon 1985Edition: 5th ed.Description: xvii, 459 p.Subject(s): MarketingDDC classification: 658.8
| Item type | Current location | Home library | Collection | Shelving location | Call number | Status | Date due | Barcode |
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Matheson Library | Matheson Library | Main Collection | Main Collection | 658.8 M345 1985 (Browse shelf) | Available | 042947 |
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| 658.8 M345 Marketing handbook / | 658.8 M345 Marketing: | 658.8 M345 1985 Marketing cases / | 658.8 M345 1985 Marketing classics | 658.8 M345 9184 The Marketing of industrial products. | 658.8 M345 V. Marketing handbook / | 658.8 M345 V. Marketing handbook / |
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