The fundamentals and practice of marketing John Wilmshurst
By: Wilmshurst, John.
Contributor(s): Institute of Marketing | CAM Foundation.
Material type: BookPublisher: London Heinemann on behalf of the Institute of Marketing and the CAM Foundation 1984Edition: 2nd ed.Description: vii, 239 p. ill. 23cm.Subject(s): MarketingDDC classification: 658.8Item type | Current location | Home library | Collection | Shelving location | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|---|---|---|
Books | Matheson Library | Matheson Library | Main Collection | Main Collection | 658.8 W744 (Browse shelf) | Available | 042643 |
Previous ed.: 1978
0434923311 pbk
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