Cases in marketing, including interviews with key executives [edited by] Howard A. Thompson
Contributor(s): Thompson, Howard Arthur.
Material type: BookPublisher: New York Harper & Row c1979Description: xv, 191 p. 23 cm.Subject(s): Marketing -- Case studiesDDC classification: 658.8/C338Item type | Current location | Home library | Collection | Shelving location | Call number | Status | Date due | Barcode |
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Books | Matheson Library | Matheson Library | Main Collection | Main Collection | 658.8 C338 (Browse shelf) | Available | 042175 |
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