Marketing planning : (Record no. 88743)

000 -LEADER
fixed length control field 00504nam a2200181 a 4500
001 - CONTROL NUMBER
control field 00233749
003 - CONTROL NUMBER IDENTIFIER
control field PWmBRO
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20190304154037.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 941118c1966 xxua b 0 00eng
100 10 - MAIN ENTRY--PERSONAL NAME
Personal name Stern, Mark E.
245 10 - TITLE STATEMENT
Title Marketing planning :
Remainder of title a systems survey /
Statement of responsibility, etc. Mark E. Stern.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York :
Name of publisher, distributor, etc. McGraw-Hill,
Date of publication, distribution, etc. c1969.
300 ## - PHYSICAL DESCRIPTION
Extent xvii, 153 p. :
Other physical details ill.
440 #0 - SERIES STATEMENT/ADDED ENTRY--TITLE
Title Perspectives in marketing
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing.
Topical term or geographic name entry element Marketing
General subdivision Computer simulation.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme

No items available.

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