Marketing management : (Record no. 79022)
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000 -LEADER | |
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fixed length control field | 00609nam a2200193ua 4500 |
001 - CONTROL NUMBER | |
control field | 00147001 |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20200225210113.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 970813s xx eng |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 0130980056 |
100 1# - MAIN ENTRY--PERSONAL NAME | |
Personal name | Kotler, Philip. |
245 10 - TITLE STATEMENT | |
Title | Marketing management : |
Remainder of title | analysis, planning, implementation and control / |
Statement of responsibility, etc. | Philip Kotler. |
250 ## - EDITION STATEMENT | |
Edition statement | 8th ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | Upper Saddle River, N.J. : |
Name of publisher, distributor, etc. | Prentice-Hall, |
Date of publication, distribution, etc. | 1994. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xxix, 801 p. : |
Other physical details | ill. ; |
Dimensions | 25 cm. |
500 ## - GENERAL NOTE | |
General note | Prentice Hall International editions. |
504 ## - BIBLIOGRAPHY, ETC. NOTE | |
Bibliography, etc. note | Includes indexes. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Marketing |
General subdivision | Management. |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | |
Koha issues (borrowed), all copies | 2 |
Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Permanent Location | Current Location | Shelving location | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Public note | Total Checkouts | Date last checked out |
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Main Collection | Matheson Library | Matheson Library | Main Collection | 658.8 K87 | 121685 | 2018-03-27 | 2018-03-27 | Books | Recat. | ||||||
Main Collection | Matheson Library | Matheson Library | Main Collection | 658.8 K87 | 121682 | 2018-03-27 | 2018-03-27 | Books | Recat. | ||||||
Main Collection | Matheson Library | Matheson Library | Main Collection | 658.8 K87 | 121683 | 2020-05-06 | 2018-03-27 | Books | Recat. | 2 | 2020-02-25 |