Marketing today : (Record no. 45311)

000 -LEADER
fixed length control field 00832nam a2200253u 4500
001 - CONTROL NUMBER
control field 00706868
003 - CONTROL NUMBER IDENTIFIER
control field PWmBRO
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 860821s1987 njua b 00010 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0135578442 (pbk.)
043 ## - GEOGRAPHIC AREA CODE
Geographic area code n-us---
050 0# - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.1
Item number .C54 1987
082 0# - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8�19
090 00 - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Local cutter number (OCLC) ; Book number/undivided call number, CALL (RLIN) 658.8/C593m
100 10 - MAIN ENTRY--PERSONAL NAME
Personal name Clark, John B.,
Dates associated with a name 1935-
245 10 - TITLE STATEMENT
Title Marketing today :
Remainder of title successes, failures, and turnarounds /
Statement of responsibility, etc. John B. Clark.
260 0# - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Englewood Cliffs, N.J. :
Name of publisher, distributor, etc. Prentice-Hall,
Date of publication, distribution, etc. c1987.
300 ## - PHYSICAL DESCRIPTION
Extent xvii, 220 p. :
Other physical details ill.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
Geographic subdivision United States
General subdivision Case studies.
Topical term or geographic name entry element Success in business
Geographic subdivision United States
General subdivision Case studies.
Topical term or geographic name entry element Business failures
Geographic subdivision United States
General subdivision Case studies.
Topical term or geographic name entry element Corporate turnarounds
Geographic subdivision United States
General subdivision Case studies.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
994 01 -
-- T1001 056 735
Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent Location Current Location Full call number Barcode Date last seen Price effective from
        Matheson Library Matheson Library 658.8 C593m 056735 2018-03-24 2018-03-24

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