Bov�ee, Courtland L.
Marketing / Courtland L. Bov�ee, Michael J. Houston, John V. Thill. - 2nd ed. - New York : McGraw-Hill, c1995. - xxiv, 721, [748] p. : col. ill. - McGraw-Hill series in marketing .
0070068798
Marketing.
658.8/B783
Marketing / Courtland L. Bov�ee, Michael J. Houston, John V. Thill. - 2nd ed. - New York : McGraw-Hill, c1995. - xxiv, 721, [748] p. : col. ill. - McGraw-Hill series in marketing .
0070068798
Marketing.
658.8/B783