Converse, Paul Dulaney, 1889-
Elements of marketing / Paul D. Converse, Harvey W. Huegy, Robert V. Mitchell. - 7th ed. - Englewood Cliffs, N.J. : Prentice-Hall, c1965. - xv, 710 p. : ill.
Marketing.
Elements of marketing / Paul D. Converse, Harvey W. Huegy, Robert V. Mitchell. - 7th ed. - Englewood Cliffs, N.J. : Prentice-Hall, c1965. - xv, 710 p. : ill.
Marketing.