000 00517pam a2200181 4500
001 00025003
003 PWmBRO
005 20190304141423.0
008 940413s1963 ilua bs 00110 eng
100 1 0 _aHoward, John A.
245 1 0 _aMarketing management :
_banalysis and planning /
_cby John A. Howard.
250 _aRev. ed.
260 0 _aHomewood, Ill.,
_bR. D. Irwin,
_c1963.
300 _axv, 825 p. :
_bill.
650 0 _aMarketing
_xManagement
_xCase studies.
650 0 _aMarketing
_xManagement
942 _2ddc
999 _c83842
_d83842