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_222 _a658.8 _bK87 |
| 100 | 1 |
_aKotler, Philip. _9600 |
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| 245 |
_aPrinciples of marketing / _cPhilip Kotler. |
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| 250 |
_a2nd ed. _bPrentice-Hall International Editions |
||
| 260 |
_aEnglewood Cliffs, New Jersey : _bPrentice Hall, _c1983. |
||
| 300 |
_axxiv, 676 p. : _bill. [some col.] ; _c24 cm. |
||
| 440 | 0 |
_aThe Prentice-Hall Series in Marketing _9693 |
|
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 | 0 |
_aMarketing. _9601 |
| 942 |
_2ddc _cBK _e22 _h658.8 _iK87 _n0 |
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