000 00733nam a2200265u 4500
001 00667323
003 PWmBRO
005 20180324013448.0
008 850426s1986 ilua b 00110 eng
020 _a0256033021
039 0 _a2
_b3
_c3
_d3
_e3
050 0 _aHF5821
_b.B62 1986
082 0 _a659.1�19
090 0 0 _b659.1/B783c/1986
100 1 0 _aBovee, Courtland L.
245 1 0 _aContemporary advertising /
_cCourtland L. Bovee, William F. Arens.
250 _a2nd ed.
260 0 _aHomewood, Ill. :
_bIrwin,
_c1986.
300 _axxvii, 629, [45] p. :
_bill. (some col.)
440 4 _aThe Irwin series in marketing
650 0 _aAdvertising.
700 1 0 _aArens, William F.
942 _2ddc
994 0 1 _aT1001 051 208
999 _c41522
_d41522