000 | 00733nam a2200265u 4500 | ||
---|---|---|---|
001 | 00667323 | ||
003 | PWmBRO | ||
005 | 20180324013448.0 | ||
008 | 850426s1986 ilua b 00110 eng | ||
020 | _a0256033021 | ||
039 | 0 |
_a2 _b3 _c3 _d3 _e3 |
|
050 | 0 |
_aHF5821 _b.B62 1986 |
|
082 | 0 | _a659.1�19 | |
090 | 0 | 0 | _b659.1/B783c/1986 |
100 | 1 | 0 | _aBovee, Courtland L. |
245 | 1 | 0 |
_aContemporary advertising / _cCourtland L. Bovee, William F. Arens. |
250 | _a2nd ed. | ||
260 | 0 |
_aHomewood, Ill. : _bIrwin, _c1986. |
|
300 |
_axxvii, 629, [45] p. : _bill. (some col.) |
||
440 | 4 | _aThe Irwin series in marketing | |
650 | 0 | _aAdvertising. | |
700 | 1 | 0 | _aArens, William F. |
942 | _2ddc | ||
994 | 0 | 1 | _aT1001 051 208 |
999 |
_c41522 _d41522 |