000 00635nam a2200229 4500
001 00504556
003 PWmBRO
008 850731s1985 mau a o0010 eng l
082 0 0 _a658.8
_z19
090 0 0 _b658.8/M345/1985
245 0 0 _aMarketing classics
_ba selection of influential articles
_c[compiled by] Ben M. Enis, Keith K. Cox
250 0 0 _a5th ed.
260 0 0 _aBoston
_bAllyn and Bacon
_c1985
300 0 0 _axvii, 459 p.
595 0 0 _a0205083412
650 0 0 _aMarketing
700 1 0 _aEnis, Ben M.
700 1 0 _aCox, Keith Kohn
942 _2ddc
994 _a001042947 86247 0001
999 _c36057
_d36057