| 000 | 00693nam a2200241u 4500 | ||
|---|---|---|---|
| 001 | 00695610 | ||
| 003 | PWmBRO | ||
| 008 | 850820s1985 maua 00000 eng | ||
| 020 | _a0395326362 (pbk.) | ||
| 050 | 0 |
_aHF5415 _b.M29746 1985 |
|
| 082 | 0 | _a658.8�19 | |
| 090 | 0 | _b658.8/M345/1985 | |
| 245 | 0 | 0 |
_aMarketing cases / _c[edited by] Charles W. Lamb, Jr., O.C. Ferrell, William M. Pride. |
| 250 | _a2nd ed. | ||
| 260 | 0 |
_aBoston : _bHoughton Mifflin Co., _cc1985. |
|
| 300 |
_aix, 525 p. : _bill. ; _c23 cm. |
||
| 650 | 0 |
_aMarketing _xCase studies. |
|
| 700 | 1 | 0 | _aLamb, Charles W. |
| 700 | 1 | 0 | _aFerrell, O. C. |
| 700 | 1 | 0 | _aPride, William M. |
| 942 | _2ddc | ||
| 994 | 0 | 1 | _aT1001 042 195 |
| 999 |
_c35535 _d35535 |
||