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001 | 00415723 | ||
005 | 20170508140016.0 | ||
008 | 840313s1984 nyua a o0011 eng l | ||
020 | 0 | 0 | _a0024217808. |
100 | 1 | 0 | _aTull, Donald S. |
245 | 1 | 0 |
_aMarketing research, measurement and method : _ba text with cases ? / _cDonald S. Tull, Del I. Hawkins. |
250 | 0 | 0 | _a3rd ed. |
260 | 0 | 0 |
_aNew York : _bMacmillan, _cc1984. |
300 | 0 | 0 |
_axvii, 796 p. : _bill. |
650 | 0 | 0 |
_aMarketing research _xCase studies. |
650 | 0 | 0 | _aMarketing research. |
700 | 1 | 0 | _aHawkins, Del I. |
942 |
_2ddc _cBK |
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999 |
_c2340 _d2340 |