000 00556nam a2200181 4500
001 00415723
005 20170508140016.0
008 840313s1984 nyua a o0011 eng l
020 0 0 _a0024217808.
100 1 0 _aTull, Donald S.
245 1 0 _aMarketing research, measurement and method :
_ba text with cases ? /
_cDonald S. Tull, Del I. Hawkins.
250 0 0 _a3rd ed.
260 0 0 _aNew York :
_bMacmillan,
_cc1984.
300 0 0 _axvii, 796 p. :
_bill.
650 0 0 _aMarketing research
_xCase studies.
650 0 0 _aMarketing research.
700 1 0 _aHawkins, Del I.
942 _2ddc
_cBK
999 _c2340
_d2340