| 000 | 00720nam a2200241 a 4500 | ||
|---|---|---|---|
| 999 |
_c2321 _d2321 |
||
| 003 | PUMLC | ||
| 005 | 20190624135150.0 | ||
| 008 | 110214s19uu xx 00 eng d | ||
| 020 | _a81-7758-107-4 | ||
| 040 | _dPUMLC | ||
| 082 |
_222 _a658.8 _bK87 |
||
| 100 | 1 | 0 |
_aKotler, Philip. _9600 |
| 245 | 1 | 0 |
_aPrinciples of Marketing / _cPhilip Kotler, Gary Armstrong. |
| 250 | _a11th ed. | ||
| 260 | 0 |
_aUpper Saddle River, NJ : _bPearson Prentice Hall, _c2006. |
|
| 300 |
_a671 p. : _bill. _c28 cm. |
||
| 500 | _aIncludes index. | ||
| 526 | _aRecommended text: BA231, BA484 (Business Studies). | ||
| 650 | 0 |
_aMarketing. _9601 |
|
| 650 |
_aMarketing _xManagement. _9579 |
||
| 700 | 1 | 0 |
_aArmstrong, Gary. _9602 |
| 942 |
_2ddc _cBK |
||