000 | 00716nam a2200241ua 4500 | ||
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999 |
_c2318 _d2318 |
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001 | 00110868 | ||
003 | PUMLC | ||
005 | 20190624135305.0 | ||
008 | 960523s xx eng | ||
020 | _a0132286858 (pbk.) | ||
040 | _dPUMLC | ||
082 |
_222 _a658.8 _bK87 |
||
100 | 1 | 0 |
_aKotler, Philip. _9600 |
245 | 1 | 0 |
_aPrinciples of marketing / _cPhilip Kotler, Gary Armstrong. |
250 | _a7th ed. | ||
260 |
_aEnglewood Cliffs, NJ : _bPrentice Hall, _c1996. |
||
300 |
_axviii, 122 p. : _bcol. ill. ; _c28 cm. |
||
526 | _aRecommended text: BA231; BA484 (Business Studies). | ||
650 | 0 |
_aMarketing. _9601 |
|
650 |
_aMarketing _xManagement. _9579 |
||
700 | 1 | 0 |
_aArmstrong, Gary. _9602 |
942 |
_2ddc _cBK |