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1. The theory of buyer behavior / [by] John A. Howard and Jagdish N. Sheth.

by Howard, John A | Sheth, Jagdish N.

Material type: book Book; Format: print Publisher: New York : Wiley, [c1969]Availability: Items available for loan: Matheson Library [Call number: 658.83] (1).

2. Winning back your market : the inside stories of the companies that did it / Jagdish N. Sheth.

by Sheth, Jagdish N.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York : Wiley, c1985Availability: Items available for loan: Matheson Library [Call number: 658.8 S554w] (1).

3. Consumer and industrial buying behavior / edited by Arch G. Woodside, Jagdish N. Sheth, Peter D. Bennett.

by Woodside, Arch G | Sheth, Jagdish N | Bennett, Peter D.

Material type: book Book; Format: print ; Literary form: Not fiction Publisher: New York : North-Holland, c1977Availability: Items available for loan: Matheson Library [Call number: 658.834 C758] (1).

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