Brink, Edward Loren,  1918- <br/><br/>
The management of promotion :  consumer behavior and demand stimulation / 
Edward L. Brink, William T. Kelley. 
 - Englewood Cliffs, N.J. :  Prentice-Hall,  [1963]. 
 - xiii, 417 p. :  ill. ;  24 cm. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising.<br/>Communication in marketing.