Sherif, Muzafer. <br/><br/>
Social judgement :  assimilation and contrast effects in communication and attitude change / 
by Muzafer Sherif and Carl I. Hovland. 
 - New Haven ;  London :  Yale University Press,  [c1961]. 
 - xii, 218 p. 
 - Yale studies in attitude and communication ;  v. 4 .
<br/><br/><label>Subjects--Topical Terms: </label><br/>Social ethics.<br/>Communication in psychology.<br/>Social psychology.