Bockus, H. William. <br/><br/>
Advertising graphics / 
H. William Bockus. 
 - 2nd ed. 
 - New York :  Macmillan,  c1974. 
 - xi, 273 p. :  ill. 
<br/><br/> "A workbook and reference for the advertising artist" 
<br/><br/><label>ISBN: </label>0023115106 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising layout and typography.