Marketing 
Philip Kotler 
 - 6th ed 
 - French Forest, NSW.  Pearson Education Australia  2004 
 - xxxi, 944 p.  col. ill.  26cm 
<br/><br/><label>ISBN: </label>1740031591 
<br/><br/><label>Dewey Class. No.: </label>658.800994  / M345