Dyer, Gillian. <br/><br/>
Advertising as communication / 
Gillian Dyer. 
 - London :  Routledge,  1982. 
 - xiv, 230 p. :  ill. 
<br/><br/> Reprint. Originally published: London ; New York : Methuen. 1982. 
<br/><br/><label>ISBN: </label>0415027810 (pbk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising.