How to measure attitudes /
Marlene E. Henerson, Lynn Lyons Morris, Carol Taylor Fitz-Gibbon.
- Beverly Hills, Calif. : Sage Publications, c1978.
- 184 p. : ill.
- Program evaluation kit ; 5. .
"The [program evaluation] kit was developed... as a project of the Center for the Study of Evaluation (CSE), University of California, Los Angeles."