Day, George S. <br/><br/>
Market driven strategy :  processes for creating value / 
George S. Day. 
 - New York :  Free Press,  c1990. 
 - 405 p. 
<br/><br/><label>ISBN: </label>0029072115  
<br/><br/><label>LCCN: </label>91026010     
<br/><br/><label>Subjects--Topical Terms: </label><br/>Strategic planning.<br/>Marketing--Management