Paley, Norton. <br/><br/>
The manager's guide to competitive marketing strategies / 
Norton Paley. 
 - New York :  AMACOM,  1988. 
 - x, 390 p. ;  26 cm. 
<br/><br/><label>ISBN: </label>0814459102 
<br/><br/><label>LCCN: </label>88901318 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Management.