Stevens, Robert E.,  1942- <br/><br/>
Strategic marketing plan master guide 
Robert E. Stevens 
 - Englewood Cliffs, N.J  Prentice-Hall  c1982 
 - x, 209 p.  ill  24 cm. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8