Understanding and meeting consumerism's challenges. 

 - Cambridge, Mass. :  Harvard College,  c1974. 
 - [165] p. :  ill. ;  28 cm. 
 - Harvard Business Review reprint series ; no. 4.031 .
<br/><br/> Cover: Reprints of selected articles - Understanding and meeting consumerism's challenges. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer protection.<br/>Consumption (Economics).<br/>Marketing.