Dalrymple, Douglas J. <br/><br/>
Cases in marketing management / 
Douglas J. Dalrymple,  Leonard J. Parsons, Jean-Pierre. 
 - New York :  John Wiley and Sons,  1992. 
 - x, 598 p. ;  23 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/>
<br/><br/><label>ISBN: </label>047157368x 
<br/><br/><label>LCCN: </label>9128624 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Management--Case studies.
<br/><br/><label>Dewey Class. No.: </label>658.8  / D151