Best practices in international marketing / 
[edited by] Michael R. Czinkota, Ilkka A. Ronkainen. 
 - Fort Worth, Texas :  Harcourt College Publishers,  2002. 
 - xviii, 393 p. ;  24 cm. 
 - The Harcourt College Publishers series in marketing .
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>0030340365 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Export marketing.<br/>Marketing.