The environment of marketing behavior : selections from the literature / edited by Robert J. Holloway and Robert S. Hancock.
Contributor(s): Holloway, J. Robert | Hancock, Robert Spencer.
Material type:
BookSeries: The Wiley marketing series.Publisher: New York : Wiley, 1969Edition: 2nd ed.Description: x, 442 p. : ill.ISBN: 0471407143.Subject(s): Marketing | Consumer behavior
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Matheson Library | Matheson Library | Main Collection | Main Collection | 658.8008 E61 (Browse shelf) | 127 | 125759 |
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| 658.80077 I61c Creating a market | 658.8008 B666 Comparative management and marketing : | 658.8008 D599 Readings in marketing / | 658.8008 E61 The environment of marketing behavior : | 658.80094 I61 International marketing and purchasing of industrial goods : | 658.800942 B613 British cases in marketing : | 658.800994 B311 Basic Marketing |
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