Consumer behavior / John C. Mowen.
By: Mowen, John C.
Material type: BookPublisher: New York : London : Macmillan ; Collier Macmillan, c1990Edition: 2nd ed.Description: xviii, 814 p., [16] p. of plates : ill. (some col.) ; 24 cm.ISBN: 0023846011.Subject(s): Consumer behavior | Consumers -- United StatesItem type | Current location | Home library | Collection | Shelving location | Call number | Status | Date due | Barcode |
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Books | Matheson Library | Matheson Library | Main Collection | Main Collection | 658.8342 M936c 1990 (Browse shelf) | Available | 078393 |
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658.8342 K19 Psychological analysis of economic behaviour / | 658.8342 K19 Perspectives in consumer behavior / | 658.8342 M345 The psychology of consumer behavior / | 658.8342 M936c 1990 Consumer behavior / | 658.8342 O82w Why people buy / | 658.8342 W681 Consumer behavior / | 658.83420973 H393 Consumer behavior : |
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